Usha International
Gurugram
Brand Activations at Usha International, Gurugram
Reach 50 FMCG professionals at Gurugram
F28Q+8QC, Mehrauli Rd, Anamika Enclave, Sector 14, Gurugram, Haryana 122007, India
Employees
50
Industry
FMCG
Office Type
Corporate Office
Building
Gurugram
Plan an activation at Usha International
CupShup runs HR/Admin-approved on-premises brand experiences — sampling, lobby activations, branded meal pickups, demo zones. Share your brief and a planner will reply within 24 hours.
About this office
The Usha International office in Gurugram is situated in the CP Surya Kiran Building, which provides a modern workspace for its employees. With 50 staff members, the office fosters a collaborative environment that is ideal for engaging activities and brand interactions.
Who you'll reach
The audience at Usha International consists of FMCG professionals who have a keen interest in product innovations and consumer trends. Ideal for D2C brands, food and beverage launches, health and wellness products, and household goods that resonate with this demographic.
How activations work here
Activations can be effectively set up in communal areas such as the cafeteria or lobby during peak hours, typically around lunch. Approval for these activations comes from the HR or Admin team, with a lead time of 2-3 weeks. The building's accessible location ensures good visibility for brand interactions.
Location
Frequently asked questions
What kind of brand activations can we run at Usha International Gurugram?
Examples include product-launch sampling in the cafeteria, beverage tasting booths, and health-check camps.
Who approves the activation and how long does it take?
HR or Admin team approves on a per-campaign basis. Typical lead time is 2-3 weeks once the activation brief is shared and the brand fit is confirmed.
Is there a fixed rate card for activations at this office?
No — pricing is bespoke per campaign and depends on activation type (sampling / demo / sponsored event), duration, and any exclusivity terms. CupShup quotes once the brief is in.
Are there preferred time windows for FMCG professional engagement?
Yes, lunch hours around 12:30-2pm are ideal for engaging FMCG professionals during their breaks.